-KH News Desk(cbedit@imaws.org)
Avinash Choudhary has been appointed as the Head of Marketing at Chaayos, a leading Indian tea cafe chain. Choudhary brings with him more than a decade of experience in the field of marketing, with expertise in trade marketing, digital transformation, and brand management. He is also well-versed in the media consumption styles, trade activities, and consumer insights of the Gen-Z generation.
Choudhary expressed his excitement about his new role in a post on LinkedIn, stating that he believes in the philosophy of “nothing ventured, nothing gained” and is looking forward to writing the next chapter of his professional journey at Chaayos. He is particularly excited about the company’s vision of creating unique Chai++ experiences for its customers and serving the best Chai+Snacks in the world.
At Chaayos, Choudhary will be partnering with the team to accomplish their ambitious goals. He believes that the company’s motto, “1% accomplished 99% to go,” perfectly encapsulates the spirit of the company and its determination to constantly strive for excellence.
Choudhary has previously worked for leading brands such as Pepsi, Mindshare, and Tata Docomo. His vast experience in the field of marketing, coupled with his passion for Chai, makes him the perfect fit for his new role at Chaayos.
