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-KH News Desk (cbedit@imaws.org)
Raipur, 8 August 2025: India’s leading restaurant group, Massive Restaurants Pvt. Ltd., in association with franchise partners Abhishek and Amit Baheti, officially launched its flagship brand Pa Pa Ya in Raipur on 8 August 2025. Zora Mall, the city’s premier lifestyle destination, is now home to Pa Pa Ya Raipur. With this launch, Raipur joins the list of select cities where Pa Pa Ya has already made its mark, including Mumbai, Delhi, Bengaluru, Chennai, Hyderabad, and Ranchi.
Pa Pa Ya began its journey at Palladium Mall, Mumbai, creating a revolution in Indian dining culture. Bringing dishes like dim sums, sushi, and other Pan-Asian delicacies—once exclusive to five-star hotels—into an accessible, innovative, and memorable experience for the public, the brand is now at the forefront of India’s Pan-Asian wave with its bold flavours, impeccable presentation, and modern dining style.
The new Raipur outlet features a 127-seat capacity, including a scenic 40-seater rooftop, a Private Dining Room (PDR), and the city’s first live sushi bar. Its interiors combine contemporary design with Asian artistry, offering guests not just a meal but an immersive dining experience.
The menu at Pa Pa Ya Raipur showcases meticulously crafted dim sums, signature sushi rolls, Asian tapas, and innovative molecular cocktails. More than just a dining destination, it is a journey that blends tradition with modern techniques and creativity.
With this expansion, Massive Restaurants is making it clear that world-class dining is no longer confined to metro cities. Tier-2 cities can now experience a remarkable fusion of taste, culture, and style. Pa Pa Ya Raipur aims to redefine the city’s food culture while placing it firmly on the global culinary map.
The success of this venture is driven by two dynamic entrepreneurs from Central India – Abhishek Baheti and Amit Baheti – who have brought a new identity to the region’s hospitality sector. Abhishek Baheti, head of the Madhya Pradesh Chapter of the National Restaurant Association of India (NRAI), plays a vital role in developing and empowering the F&B industry. Together, the brothers have successfully introduced prestigious international brands like Subway, Häagen-Dazs, Auntie Anne’s, Cinnabon, and Made in Punjab to Central India.
As franchisees for Massive Restaurants, they already operate Farzi Café in Bhopal and have multiple premium projects underway in Indore. One of their most notable achievements is Farzi Beach – a sprawling 10,000+ sq. ft., five-star restaurant and India’s first private beach dining experience that fuses modern Indian cuisine with a vibrant atmosphere and lifestyle appeal.
On the occasion, Abhishek Baheti said,
“For us, Pa Pa Ya is not just a restaurant but a vision—a vision to bring world-class dining experiences to India’s tier-2 cities. The energy of Raipur, its people, and its growing food culture inspired us to make this the next Pan-Asian food destination. We want Raipur’s residents to enjoy the same high-quality, cutting-edge presentation and unforgettable culinary journey that were once limited to metro cities. Our goal is not just to open another restaurant but to elevate the city’s culinary scene to new heights.”
Amit Baheti added,
“Pa Pa Ya Raipur is an extension of our belief that food is not just a necessity but an art—an experience where taste, ambience, and technology work in perfect harmony. We want every guest here to be part of a memorable journey, not just a meal. It’s time for cities like Raipur to expect not only great taste but also global-level presentation and innovation. With this brand, we’re not just opening a new culinary chapter but setting new standards for dining across the region.”
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