Author: Swaminathan Balasubramanian

-Anubhav Dubey Success in the food and beverage industry is achieved only with the combination of Innovation, Quality, and an appropriate Marketing Mix. Here are key strategies to help your beverage brand thrive: – Embrace Innovation: Learning what makes you unique is critical in the affair of innovation. Truly, this can be done through the use of skills in technology, product differentiation, or change of business strategies. For instance, the use of subscriptions or D2C strategies may be something that will differentiate your brand. – Focus on Health and Wellness: The consumer’s perception has shifted with the focus on health,…

-CT News Desk (cbedit@imaws.org) Malaysian Indian Chefs Association’s Culinary Team had won slew of awards after getting participated in ‘Battle of The Chefs’ organized by the Penang based culinary association. The team had invested effort and time for this competition to achieve our mission for this Battle of the chef 2024. This Competition was lead by Chef Kuberan as Chef De Mission and advised by Chef Ramaesvaran and Chef Shanmugam Rajoo as a MICA Competition Advisors to achive our Mission. This Mission wouldn’t been possible without our great sponsors contribution. Our Culinary Team Chefs has won 2 Gold Medal 1…

-Vacany Advertisement India’s leading food manufacturing company The House of NS (NS Muthiah & Sons) is looking for a dynamic sales executive in their Coimbatore region. The cadidate needs to work on field and ensure the numbers are driven. Role: Direct Sales Executive Location:- Coimbatore ( Need Local Candidates) Salary :- Salary is not a constraint for the deserving candidates. Experience: Minimum 1 year of channel sales, Direct Sales, Distributor Sales, Primary sales, secondary sales, experience in FMCG. Key Responsibilities: Develop and execute strategies to achieve sales targets and expand the customer base. Actively seek out new sales opportunities through…

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B Swaminathan | (cbedit@imaws.org) Parikshan FSS stands out for its commitment to client satisfaction, delivering tailored solutions that align with each client’s unique needs. Through a blend of industry experience and technological prowess, they empower organizations to navigate the complexities of the food safety landscape with confidence and agility, driving growth and resilience in an ever-evolving market. PARIKSHAN Chennai is an NABL accredited food testing Laboratory. With branches are across India at South India, the food safety leader is on an expansion spree.  In an exclusive chat, A.G. Saranya Gayathri, Managing Director Parikshan FSS speaks on various trending aspects in…

Namaskara Bengaluru ! Kitchen Herald, along with FSSAI is organizing an networking dinner meet for the restaurant owners, cafes, bakeries, cateres and rest-bars on May 22, 2024 in Bangalore Gate Hotel . This event is an opportunity for giving your suggestions and ideas to the FSSAI which would help them understand the industry issues better. The event is supported by BBHA. Please note, registration is mandatory. To register,click the below link- https://forms.gle/eCVSrYTmsgrJtGtm7

HEARTY WISHES THE DB FAMILY Ganga Flour Mills family wishes the DB Family and community all the best for the expansion plans. Established in 1974, Ganga Roller Flour Mills is the contemporary face to the ancient art of milling and flour production. We are the leading manufacturers of maida , atta , sooji/rawa, chakki atta and bran in India with an annual production capacity of over 108,000 tons. For more details, click www.gangaflour.com B Swaminathan Delhi: Delhi’s leading bakery chain Defence Bakery is on an expansion spree and is aiming for approx. 30 outlets across Delhi and the National Capital…

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B Swaminathan | IMAWS Bansooriwala’s, founded in 2021 by Vikrantt Singh, is revolutionizing the Indian culinary scene with its innovative approach to traditional sweets and snacks, emphasizing authentic flavors and high-quality ingredients like pure desi ghee. With a diverse menu that includes a standout range of kaju sweets, the brand has quickly expanded to four outlets in the NCR, aiming to cater to the evolving tastes of modern consumers while preserving the rich heritage of Indian cuisine. Their commitment to quality and authenticity positions Bansooriwala’s as a future leader in India’s gourmet sweet and snack market. Vikrantt Singh, the Founder…